whenever i browse through fashion magazines like Vogue, InStyle, Preview and Mega, the whole package would never be complete without a Louis Vuitton ad. Most of the time, i noticed that LV ads are placed either in the first page (the moment you open the cover of the mag) or at least within the first 10 pages..
anyway, i simply adore LV ads. Everytime i see those ads, my mouth just waters with the handbags modeled! the words coming out of my mouth are ''WOW!", "Oh my God!", "Ang ganda!"...waah..can't help but drool on those bags! And daydream, when in the future would i be able to buy an LV bag!
what does it take to be a model or spokesperson for LV? How will the ads be?
Before (2003), Louis Vuitton or any other luxury brands do not use Hollywood celebrities to advertise their products, instead they use supermodels. For example at this ad, British supermodel Gemma Ward was chosen to be the one!
And then the celebrity trend of endorsers started with Scarlett Johannson, Christina Ricci and Jennifer Lopez. JLo's ad were viewed as very sensual, the ones with the male model Andres Segura.
then, there was Uma Thurman, and surprisingly a male celebrity for LV which is Pharell Williams (wearing a wig!)...what the..?
When supermodel Kate Moss had a cocaine scandal in 2005, LV helped in making her comeback at the fashion world, through an ad of course! Here she was, modeling the (then) latest collection of LV bags with leopard prints..
My favorite LV ads were from last year's, this time with Brazilian supermodel, Gisele Bundchen, who is an ex-girlfriend of Leonardo Di Caprio by the way. Anyway i love this ad because of the rich colors of the ad. It simply signifies summer!
And last but not the least, the current LV ad featuring one of my favorite Hollywood actresses, Scarlett Johansson. It looks really girly because of the color pink, and kind of cherubic!
i noticed that LV ads always evoke sophistication, glamour, elegance and fashion itself. Anyway for more about LV, check out Tibi's blog.